RE: What’s Your Best-Performing Subject Line Lately?
Yesterday, 06:25 PM
(This post was last modified: Yesterday, 06:26 PM by GracielaLCruz.)
Jumping in here!
Love this breakdown, makes total sense, especially about the “soft disbelief” part. People do get skeptical fast.
Here’s one that worked pretty well for me recently:
Subject Line:
"Don’t open this... unless you want free traffic"
Why I think it worked:
It had that reverse psychology vibe (“don’t open this”) and then “free traffic” was just enough bait without sounding spammy.
Still testing a bunch of other styles though! Definitely agree that numbers and curiosity hooks are the way to go.
Love this breakdown, makes total sense, especially about the “soft disbelief” part. People do get skeptical fast.
Here’s one that worked pretty well for me recently:
Subject Line:
"Don’t open this... unless you want free traffic"
- Open Rate: 28.2%
- List Type: Mostly new leads from safelist solo ads
- Send Time: Around 9:45 AM EST
Why I think it worked:
It had that reverse psychology vibe (“don’t open this”) and then “free traffic” was just enough bait without sounding spammy.
Still testing a bunch of other styles though! Definitely agree that numbers and curiosity hooks are the way to go.